meet our team

Colin Goldberg
Founder, CEO

Colin GoldbergColin Goldberg, Everbeta’s founder and CEO, began building sites in 1994 and was hired shortly thereafter by New York advertising agency Kirshenbaum, Bond and Partners to launch their agency onto the internet. Shortly thereafter, Colin was asked by the agency to produce Snapple’s launch site onto the internet, Snapple.com in 1995. The URL of the site was printed on every Snapple bottle cap, and it recieved millions of visitors within the first year of its launch. Colin went on to produce launch sites for Popular Science Magazine and GOLF Magazine, both properties of Times Mirror Magazines, the world’s largest publisher of leisure magazines at the time. In 1997, Colin was hired as part of a small team of designers and programmers that built the Merrill Lynch Intranet, an internal network accessible only to company employees. In addition to his work with Everbeta, Goldberg is also an accomplished artist, with an MFA in Digital Art. His art resides in many private and public collections, including the Pollock-Krasner House in East Hampton, former home of painters Jackson Pollock and Lee Krasner.

Susan Galardi
Creative Director

Susan GalardiSusan Galardi is an award-winning copywriter, content developer and editor for a variety of media including websites, direct marketing on and off line, business communications, and print/online/radio advertising. Susan’s writing credits include content development and editorial direction for AT&T, Pfizer, Toyota, VH1, Marriott, P&G, Glaxo and many other national brands. Her work includes website content, advertising campaigns, marketing and sales materials, multi-media scripts, and editorial pieces for publication.

Susan has worked as a consultant with major interactive advertising agencies in New York (including BBDO, OgilvyOne, Wunderman), as well as one-on-one with small businesses to create new brands, launch new products or offerings, and develop advertising  campaigns and marketing materials targeted to both business and consumer audiences. A graduate of Carnegie-Mellon University and the Manhattan School of Music, Susan is also an accomplished playwright, voice-over artist and Equity actress, with a major role in  recent production of To Kill a Mockingbird at Sag Harbor’s Bay Street Theatre.

Beth Troy
Director of Business Development

Beth TroyBeth Troy built a highly successful career – and a multi-million dollar company in New York – by having a keen, thorough knowledge of the marketplace, listening to her clients’ needs, and presenting them with only the best options. Her ability to make perfect matches saved her clients time, money and effort. Working with CEOs and top executives of Fortune 500 companies through her Madison Avenue recruitment agency, Troy Associates, Inc., Beth built a reputation on her professional integrity and her ability to structure solid deals that benefited all parties involved. Her warmth and sincerity, combined with business acumen and professional excellence, led to long-term, iron clad relationships with clients, which ranged from private New York cultural institutions to international corporations.

Beth began her career in advertising sales at ABC/CapCities. Prior to founding Troy Associates, she was Director of Sales and Marketing for a leading Wall Street financial recruitment agency, and later led the initiative for an international recruitment firm in Rockefeller Center. Having relocated to Sag Harbor in 2001, Beth has been highly successful in the Hamptons real estate market, matching buyers to dream homes and smart investments. She is a  licensed sales agent with Town and Country Real Estate.